- Why traditional outreach methods fell flat in a community wary of outsiders.
- How Bantam elevated the ambassador role from behind-the-scenes liaison to public-facing spokesperson.
- The impact of selecting a local leader with bipartisan credibility and deep civic involvement.
- The results: stronger relationships, strategic access to decision-makers, and a visible community presence that reshaped perceptions of the project.
Learn about these results
Decatur County’s political and cultural dynamics required more than polished talking points or transactional outreach. The ambassador—an established local figure respected across partisan lines—provided the trust and familiarity that external teams could not. Their presence opened doors, gave the developer early insight into county decision-making, and guided targeted investments in local nonprofits and events.
From sponsoring community activities to securing office space in partnership with local political leaders, the ambassador helped transform the project from an outsider’s proposal into a familiar and integrated part of local life. By embedding trust from within the community itself, the program built a foundation for long-term success.
